Portfolio: Product Copy

At Nordstrom, I wrote over 44 product descriptions daily across women’s, men’s, children’s, and home categories. Each description was crafted to balance brand voice with clarity, highlighting features, materials, and styling details in a way that felt both customer-friendly and trend-aware. While this is only a small portion of the hundreds of descriptions I created, it illustrates my ability to adapt tone and focus across categories.

This example highlights my copy for the English Factory tops category, where I balanced feminine detailing with clear, customer-friendly language.

Product Title:
Mixed Media Organza Ruffle Puff Sleeve Top

Description:
Pretty ruffles trim the shoulders of a mixed-media top framed by peek-a-boo puff sleeves fashioned from glossy organza.

Content & Materials:
Jewel neck
Short sleeves
100% cotton with 100% polyester contrast
Hand wash, dry flat
Imported
Item #7385876